ITW

  • Strategy

    Brand Positioning, User Experience Strategy, Content Flow Mapping

  • Design

    UI/UX Design, Creative Direction, Social Media Assets

  • Client

    ITW México

  • Year

    2023

Challenge

Web Design Mastery

A seamless and responsive digital experience for ITW, designed to elevate brand perception and usability.
We created an intuitive, high-performance interface with a bold yet minimal aesthetic — optimized for desktop and mobile. The layout balances content density with clarity, enabling users to explore services and solutions without friction.

Challenge

LinkedIn-Focused Social Media Design

We crafted high-impact LinkedIn content tailored to ITW’s professional voice and audience.
Each piece was designed to strengthen brand recognition, drive engagement, and reflect ITW’s renewed corporate identity — leveraging LinkedIn as a key platform for visibility and trust in the industrial tech space.

Challenge

Powerful Presentations

We developed both static and interactive presentations to clearly communicate ITW’s brand narrative across internal and external audiences.
Each deck was designed to balance clarity and visual impact — reinforcing brand consistency while supporting sales, onboarding, and leadership storytelling.

Challenge

Logo Evolution

We reimagined ITW’s brand identity through a modern, adaptable logo system.
The redesign balances precision and flexibility, reflecting the company’s innovative core while ensuring strong recognition across digital and physical environments.

Before After
Challenge

Brand Identity

Defining ITW’s visual voice and raising the bar for corporate digital presence.
We built a cohesive brand system rooted in clarity, adaptability, and relevance — empowering ITW to lead with confidence in every channel and interaction.

Let’s collaborate

Send us an email, to discuss a new project.

We’re a team of creatives who are excited about unique ideas and help fin-tech companies to create amazing identity by crafting top-notch UI/UX.

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